Using Posters to Scale Up Your Bakery Business

There are many different responsibilities that come with a cake bakery business. One of these is the design of the store and the marketing material that is used within it. While there are lots of different options for marketing materials one that can really make a big impression is the right choice of wall art.

Business Success

There are a lot of cake bakeries that are very successful. Their success can mean creating different types of employment for those who are interested in getting into this industry.

The Décor

There will be a tendency for some cake bakeries to use décor on their walls that are directly related to the products they produce. However, for an even greater impact, this can be taken a step further. This is by using interesting and quality made posters that are related to this type of industry. It means shopping for not only the posters but quality frames like those found at Dear Sam.co.uk. Here are some examples.

Using Vintage Posters: Instead of just having a bunch of images on the bakery walls that depict the products are being sold vintage posters can create a connection to the goods in other ways. For example, years ago these establishments were referred to as cakery. Why not choose a poster that perhaps shows some history of a busy street where a cakery just might have been found among the stores.

Jog The Memory Posters: One of the most favourite beverages to go with cake goods is coffee. Having a few posters that jog this memory could actually boost some sales. People see the coffee then may look at some of the cake goods that would go good when they are enjoying a cup of coffee at home.

Keeping It Simple

Using poster art in a bakery business helps to remove some of the marketing clutter that can occur. There is so much colour and different types of baked goods that bakeries have images of these on the wall. These can be overpowering. Instead, using some poster art that is very simple or in black and white can help to tone down the overall atmosphere. This allows customers to focus on the different baked goods more clearly.